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Google Ads management that turns searches into customers.
We plan, build and manage Google Ads campaigns for businesses on the Central Coast and across Australia, with every dollar tracked and reported.
Google Partner
No lock-in contracts
Transparent reporting
Trusted by local businesses and national brands
Overview
Show up at the exact moment your customers are searching, and only pay when they click.
Whether you want more leads, more online sales or more brand visibility, our Google Ads specialists combine keyword research, smart bidding, audience targeting and continuous optimisation to get the most out of every ad dollar. You work directly with a certified Google Ads expert, so there is always a real consultant across your account. Google Ads was formerly called Google AdWords, and we have been managing it since long before the name changed.
What's included
Google Ads services, managed in-house.
Search Ads
Reach people at the moment they search for what you offer.
Text ads on Google search results, built around the keywords your customers actually use, with tight match types and negatives so you only pay for relevant clicks.
Want this for your business?
Book a free strategy callNew client offer
Get up to $1,800 in Google Ads credit.
When you meet the minimum spend in your first 60 days. Terms and conditions apply.
Results
Results we've delivered.
Hakea Swim
$186K in online sales
Smile On Clinics
1,700+ paid leads
Our Cow
+117% Google Ads revenue
NZ Warriors
Every home game sold out
How we work
Our Google Ads process.
Google Ads rewards accounts that are structured well and managed closely. Our process sets that up from day one and keeps improving it.
First
Research
We research the keywords your customers search, what competitors bid on and how much each click is likely to cost, and audit any existing account for wasted spend.
Then
Structure
We build Search, Performance Max, Shopping and remarketing campaigns grouped tightly by service and location, with conversion tracking for calls, forms and sales.
Next
Test and refine
Every week we review search terms, add negative keywords, test new ad copy and adjust bids, and we test landing page changes to lift conversion rates.
Always
Report
You get clear monthly reporting and updates whenever something important changes, so you always know where your budget is going and what it returned.
Why choose us
Why businesses choose us for Google Ads.
Google Partner certified
Our team is Google Ads certified and stays across every platform change, so your account never falls behind.
Search terms checked weekly
We review the searches triggering your ads every week and add negatives, so budget isn't wasted on irrelevant clicks.
Structure built to scale
Campaigns are grouped by service and location, so we can see what is working and put more budget behind it.
Ad copy that's tested
We run ads against each other constantly and keep the winners, so click-through and conversion rates keep improving.
Calls tracked, not just forms
Phone calls are often your best leads. We track them properly so Google can optimise towards them.
Smart bidding, used carefully
Automated bidding works well with good data. We set targets and guardrails so it works in your favour.
Client words
Don't just take our word for it.
FAQs
Google Ads questions, answered.
How much do Google Ads cost in Australia?
It depends on your industry, location and competition. Most small to medium Australian businesses spend between $500 and $5,000+ a month on Google Ads, and budgets can be changed at any time.
How does Google Ads work?
Google Ads is an auction. You choose keywords and set bids, and Google shows your ad based on your bid and ad quality when people search. You pay only when someone clicks.
Is Google Ads worth it for small business?
Yes, for most businesses with clear services and good tracking. Google Ads reaches people actively searching, so leads are often high intent.
How quickly will Google Ads bring in leads?
Most campaigns start bringing in clicks and enquiries within the first week. Results improve over the first one to three months as we test and refine.
What is a Google Partner agency?
A Google Partner is an agency that meets Google's requirements for certification, performance and ad spend. Data Driven Digital is a certified Google Partner.
What is Performance Max?
Performance Max is a Google Ads campaign type that uses automation to show ads across Search, YouTube, Display, Gmail, Maps and Discover from one campaign.
Why are my Google Ads not getting conversions?
Common reasons include poor keyword targeting, weak landing pages, broken conversion tracking, low budgets or the wrong bid strategy. An account audit usually finds the cause quickly.
How do you measure Google Ads performance?
We track conversions like calls, forms, bookings and sales using Google Ads and Google Analytics, and report on cost per lead and return on ad spend, not just clicks.
Will Google Ads help my SEO?
Not directly, but they work well together. Google Ads data shows which keywords and messages convert, which can sharpen your SEO.
Do you lock me into a Google Ads contract?
No. There are no lock-in contracts. We earn your business every month.
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Google Shopping
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Remarketing and Retargeting
Bring back people who visited but did not enquire or buy.
Insights
Digital marketing insights and updates.
Performance Marketing
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Whether you have a clear plan in mind or need help figuring out where to begin, we are ready to guide you forward.
Book a free strategy call