Data Driven Digital White Logo
Book a call

Home  /  Industries  /  Tradies

Marketing for tradies that keeps the phone ringing.

Google Ads, SEO and websites for tradies, from plumbers and electricians to builders. Built to bring in local jobs, and measured by calls and quotes, not clicks.

Local job campaigns

Call tracking

Google Partner

Book a strategy call

Trusted by local businesses and national brands

Tradie loading tools into a work van at dusk

Why trades is different

When a pipe bursts, people call whoever shows up first and looks trustworthy.

Tradie marketing has to show up fast, look professional and bring in jobs from the areas you actually service. We set up every campaign around those three things, whether you're a one-person business or a growing team.

What we solve

Built for how trade businesses actually grow.

First on the list

Ads and local listings that show up when people nearby need a tradie, including after hours and emergencies.

Jobs you want, where you want them

Campaigns split by job type and service area, so you get more of the work you want and less driving.

Every call counted

Calls, forms and quote requests tracked back to each campaign, so you know exactly what brings in work.

Results

Results we've delivered.

Hakea Swim

$186K in online sales

Fashion & Apparel

Smile On Clinics

1,700+ paid leads

Healthcare & Medical

Our Cow

+117% Google Ads revenue

Food & Beverage

NZ Warriors

Every home game sold out

Sports & Entertainment

How we work

From first audit to a full schedule.

A simple process for trade businesses, from the first look at your account to monthly reporting.

First

Audit

We review your current ads, website, listings and tracking, and find the quick wins.

Then

Plan

We map your job types and service areas to the right channels and budget.

Next

Launch

Campaigns go live, with tracking on every call and quote request.

Always

Report

Clear reporting on calls and cost per job, by job type and by area.

Client words

Don't just take our word for it.

FAQs

Tradie marketing questions, answered.

How do tradies get more customers?

Tradies win more jobs with Google Ads for urgent searches and a strong Google Business Profile with plenty of reviews. Add local SEO and a fast, mobile-friendly website, and the phone keeps ringing.

How much should a tradie spend on marketing?

Most trade businesses invest around $1,000 to $3,000 a month across ad spend and management. It depends on your trade, area and how much work you can take on.

Does Google Ads work for tradies?

Yes. People search for plumbers, electricians and other trades when they need help now, so Google Ads brings in high intent calls.

What are Google Local Services Ads?

Local Services Ads show verified local businesses at the very top of Google, with a Google Screened badge. You pay per lead, not per click.

Do tradies need to show their licence number in ads?

In NSW and several other states, licensed trades must show their licence number in advertising. We include it wherever required.

How do tradies rank on Google Maps?

Fill out your Google Business Profile in full, listing every service and area you cover. Ask for reviews regularly and keep your details the same everywhere online.

Can you target only the suburbs we service?

Yes. We set your service area by suburb or radius, so you only pay for clicks from places you will travel to.

Do you run ads for after-hours and emergency work?

Yes, if you take after-hours work. Emergency campaigns can run on their own schedule and budget.

Is SEO worth it for tradies?

Yes. Ranking in Google Maps and for local service searches brings steady calls without paying for every click.

How do you track calls from ads?

We use call tracking and Google Ads call reporting, so you can see which campaigns make the phone ring.

Stop guessing, start growing.

Whether you have a clear plan in mind or need help figuring out where to begin, we are ready to guide you forward.

Book a free strategy call