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Radio Advertising
Central Coast.
Get heard by the right people at the right time with expert local radio advertising Central Coast businesses trust. From Terrigal to Tuggerah, we deliver targeted radio campaigns that build awareness, drive action, and deliver measurable ROI.
Central Coast radio campaigns that cut through all the noise.
At Data Driven Digital, we’re a trusted radio advertising partner for Central Coast businesses ready to make some noise. Whether you’re launching a new product, running a seasonal promotion, or building long-term brand awareness, we create smart, strategic campaigns that reach the right people – and get results you can measure.
We take a full-service approach, managing everything from station selection and media planning to ad scripting, production, and campaign reporting. With strong local knowledge and a focus on ROI, we make sure your message is heard loud and clear – and your budget delivers maximum impact.
Ready to amplify your brand with effective radio advertising? Get in touch with our team today.
Our Central Coast Radio Advertising services.
We don’t just book airtime – we build strategic radio campaigns designed to deliver real results. Whether you’re looking to boost brand awareness, drive foot traffic or support a promotion, we tailor your approach using the right station mix, messaging, and audience targeting to match your goals. From creative production to media planning and performance tracking, our team manages every detail to make sure your radio budget works harder and smarter.
Here’s what we offer as part of our radio advertising services:
Hit101.3 Central Coast
hit101.3 is part of the Hit Network, delivering a vibrant mix of today’s hits and pop culture to a broad 18-49 audience. Known for its engaging on-air talent and wide broadcast reach across the Central Coast and beyond, it’s an ideal platform for brands looking to connect with everyday Aussies during peak listening times.
Triple M Central Coast
Triple M Central Coast brings a classic mix of rock, sport, and blokey banter to a loyal local audience. With popular local shows like Paddy & Maz, and national coverage of NRL and AFL, it’s the go-to for advertisers targeting a predominantly male, 25-54 demographic with a love of music and sport.
Star 104.5
Star 104.5 is the Central Coast’s feel-good station, delivering “More Music Variety” that resonates with listeners aged 25-54. As the region’s #1 station, it offers strong local engagement and creative campaign opportunities that help brands make a genuine connection with the community.
Coast FM 963
Coast FM is a community radio station with a heart for the Central Coast. Broadcasting classic hits and supporting local groups, it’s perfect for businesses wanting to align with community values and reach a 45+ audience through grassroots sponsorship and on-air support.
Raw FM
Raw FM targets the youth and nightlife scene with a high-energy mix of electronic, dance, and urban beats. Broadcasting across multiple FM frequencies and online, it’s a cost-effective way to reach music lovers aged 18–30 who are always on the pulse of what’s next.
LiSTNR
LiSTNR is a digital audio platform by Southern Cross Austereo, combining live radio, podcasts, curated music, and news in one place. It offers powerful cross-platform advertising opportunities, letting you reach audiences both locally and nationally through broadcast and digital audio campaigns.
Our approach to radio advertising.
At Data Driven Digital, we don’t believe in one-size-fits-all radio campaigns. Every business is unique, and so is our approach.
We start by understanding your goals, target audience, and brand voice. Then, we craft a tailored radio strategy that ensures your message reaches the right ears at the right time. From selecting the best Central Coast stations to choosing time slots that maximise impact, every step is guided by data and experience.
But we don’t stop at media buying. Our team also develops compelling ad scripts, manages production, and tracks performance – so you get more than just airtime; you get real results.
Whether radio is your main channel or part of a broader campaign, we ensure it integrates seamlessly with your digital efforts to drive awareness, engagement, and action.
Why choose us as your Central Coast radio advertising agency?
While there’s no shortage of marketing agencies offering radio advertising services, what sets Data Driven Digital apart is how we show up for your business. We combine expert knowledge with a personal, results-driven approach – and it’s why so many businesses choose to work with us. Here’s what makes the difference:
01.
Local knowledge, national quality.
We know the Central Coast inside out – from the top-performing stations to the nuances of local audiences. That local insight, combined with agency-level strategy and creative execution, means your message hits the mark every time.
02.
Integrated digital campaign options.
We can connect your radio campaign with digital channels to create a cohesive, multi-channel strategy that amplifies your reach, reinforces your message, and drives stronger performance across the board.
03.
Transparent strategy, no hidden agendas.
You’ll always know where your budget is going and why. We provide clear reporting, open communication, and strategic advice tailored to your goals – no fluff, no guesswork, just honest, effective radio advertising.
But don’t take our word for it,
see what our clients have to say…
Radio Advertising FAQs.
Radio advertising helps local businesses reach highly engaged, targeted audiences in their area. It's a powerful way to build brand awareness, drive action, and stay top of mind - especially when paired with a consistent message across multiple channels.
We work with a range of commercial and community stations, including Star 104.5, Hit101.3, Triple M Central Coast, Coast FM 96.3, and ABC Central Coast. We recommend stations based on your target audience and campaign goals.
Costs vary depending on the station, time slot, ad length, and campaign duration. We’ll tailor a media plan that aligns with your budget while maximising reach and frequency.
Yes. Each station has its own audience profile and geographic coverage. We'll help you select the right mix of stations and time slots to reach your ideal customers on the Central Coast.
Absolutely. We can handle the full creative process - from scripting to voiceover and production - ensuring your ad is professional, compelling, and on-brand.
Most radio ads are 15, 30, or 60 seconds long. The ideal length depends on your message, budget, and the station’s format. We’ll guide you on the best option for your campaign.
We track success using a mix of methods, including unique promo codes, website traffic spikes, direct customer feedback, and broader brand awareness metrics over time.
Definitely. Integrating radio with digital advertising - like Google Ads, social media, or landing pages - amplifies your reach and boosts campaign performance through cross-channel consistency.
Stop guessing, start growing.
Your radio advertising success starts here – with a Central Coast marketing agency that blends strategy, creativity, and data to drive real results. Whether you have a clear plan in mind or need help figuring out where to begin, we’re ready to guide you forward.